Pixels, not characters
Google measures rendered width in its own fonts. The meter uses real font metrics, so it reflects what searchers actually see.
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Preview exactly how your page appears in Google — with live pixel meters, because Google truncates titles at ~580px and descriptions at ~1,000px, not at a character count. Nothing you type leaves your browser.
Green: fits comfortably. Amber: close to the budget. Red: Google will likely truncate with an ellipsis.
Google measures rendered width in its own fonts. The meter uses real font metrics, so it reflects what searchers actually see.
Words at the start of a truncated title survive; words at the end vanish. Put the search phrase first and your brand last.
A description that fits the budget and ends with a complete thought outperforms one that trails off mid-sentence.
The block Google shows for your page in search results: the title link, the URL breadcrumb and the description. How it reads decides whether people click your result or the one below it.
Google truncates titles at roughly 580 pixels of rendered width and descriptions at roughly 1,000 pixels — not at a character count. Two 60-character titles can render very differently.
Whatever fits inside about 580 pixels — typically 50–60 average characters. Front-load the words people search for and check the meter rather than counting characters.
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